Make Money Using Your Opt-In Sign Ups
Make sure that you upsell with your opt-in sing up.
When potential customers sign up for your list, they are interested in your product. They are interested about the offer on your squeeze page, they have responded with their name and email address, and by this action they have effectively given you permission to sell. That’s why this becomes such a great time to sell to them. By using upsells to expand your list building, you’ll be creating what can become the single most important asset of your business business: your list. Plus, you will be doing this while earning money at the same time.
There are two main schools of thought in terms of how to go about this process. You can set up your lead funnel like this:
Option A
- You present people with an upsell immediately as soon as they opt-in to your list. It will then be the firt thing that they see after your squeeze page.
Option B
- They opt-in to your list and taken to the next page where they see a message asking them to confirm tthe email address. Once they confirm in your autoresponder message they will be shown your upsell message.
There are many arguments as to which is the best approach. Some feel that that having visitors confirm is the single most important concern and consequently prefer Option B. Using Option A you will probably end up with fewer people confirming their subscription, and thus signing up with list, but the flipside is that you will probably
create more sales due to a lower pressure sales pitch.
Your choice largely depends on your priorities, but there is plenty of evidence that presenting upsells to monetize your list building is a great way to earn money. The ‘squeeze page, upsell method’ is the anchor of many wildly successful internet businesses and if you look around online you’ll see the bulk of online marketers use this method in one form or another with great success. You may want to even try both two options, increasing your odds for a successful upsell.
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